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Article Archive >> Holiday Gift Guide

Shop Safe Online this Holiday Season

Shop Safe Online this Holiday Season

(ARA)- Using the Internet for holiday shopping offers many advantages -- convenience, the ability to browse multiple online retailers and compare products from the comfort of your home and cost-savings. Retailers often reach out directly to consumers through ads and promotions sent to e-mail inboxes. But beware. While many of these ads often contain links which will take you directly to the retailer's Web site, many may not be what they seem.
What can you do to protect yourself? First, check to see if that e-mail is valid. One way to tell is to look for the blue ribbon envelope seal next to an e-mail message in your inbox. That indicates the e-mail is a Goodmail CertifiedEmail, which means it is authentic and that you're safe to click on the links within it. If you're not sure the message is authentic, it's best to manually type the URL of the online retailer where you want to shop. Another option is to call the retailer's customer service number to confirm that the e-mail you received is really from them.
A great test to find out how good you are at spotting fake e-mails is available at www.email-iq.com. Goodmail, the creator of CertifiedEmail, also hosts a blog on the site that provides tips from experts and commentary from anti-spam activists and technical experts, to keep visitors up-to-date on the newest Web threats.

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